Art direction, styling, and menu design for Wahaca’s new group dining menus, created to capture the vibrant energy of shared Mexican dining. The two concepts, Oaxacan Lunching, relaxed taco gatherings and Mexican Dinner Party an elevated, atmospheric evening offering were brought to life through expressive styling, on-camera flash photography, and a cohesive visual language that celebrates communal dining.

The assets have been used across web, paid social and print to communicate the offering, resulting in an increase in group dining across the group.