Creative direction for a limited-edition torta campaign, a sandwich collaboration between Wahaca and local bakeries across the UK, headlined by Dusty Knuckle, Dalston.

I shaped the visual language and worked with a photographer to produce press-worthy imagery featured in digital and print publications. The identity, spanning event posters, t-shirts, and social graphics, combined a bold lock-up, custom typography, and stylised photography into a cohesive, instantly recognisable campaign.

Creative Direction
Art Direction
Campaign concept development
Photography: Fergus Franks
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Wahaca Design Identity

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The Dinner Party